L Magazine is Lafayette’s quarterly society magazine, with approximately 13,000 readers. It is home delivered to specific areas and is distributed at affluent retailers in Lafayette. L Magazine mostly targets women with household incomes above $100,000.
L Magazine Reader Profile:
- 76% are female
- Evenly distributed to females from the age of 18 to 55+
- 50% are women from 25 to 54
- 37% have a household income of $100,000 or more
- 36% have a household income of $50,000-$99,999
- 21% are young professionals
Audience for L Magazine:
- Affluent women who are interested in keeping up with society in Lafayette.
- Affluent women who have and purchase luxury items.
- Affluent women who are interested in keeping up with the latest trends.